Rapido Recruitment 2024

We are seeking a highly motivated and creative Marketing Advertising Executive to join our marketing team. The ideal candidate will play a pivotal role in developing and executing innovative advertising campaigns that resonate with our target audience, drive brand awareness, and contribute to the continued success of Rapido.

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Responsibilities:

1. Campaign Strategy and Execution:
   • Devise and implement comprehensive advertising strategies that align with Rapido's brand objectives and marketing goals.
   • Collaborate with cross-functional teams to ensure seamless execution of advertising campaigns across various channels, including digital, social media, print, and outdoor.
2. Content Creation and Copywriting:
   • Craft compelling and persuasive ad copies that effectively communicate Rapido's value proposition and resonate with the target audience.
   • Oversee the creation of visually appealing and engaging content for advertisements, ensuring consistency with brand guidelines.
3. Performance Analysis and Optimization:
   • Monitor and analyze the performance of advertising campaigns, utilizing data and analytics to make informed decisions.
   • Implement optimization strategies to enhance campaign effectiveness, reach, and return on investment.

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Skills:

1. • Creativity and Innovation:
     • Proven ability to think creatively and develop innovative advertising concepts.
     • Strong creative writing skills with an understanding of how to tailor messaging for diverse audiences.
   • Analytical Acumen:
     • Proficient in analyzing data and using insights to refine and optimize advertising strategies.
     • Familiarity with key performance indicators (KPIs) and a data-driven approach to decision-making.
   • Collaboration and Communication:
     • Excellent interpersonal skills with the ability to collaborate effectively across teams.
     • Strong communication skills, both written and verbal, to articulate ideas and strategies clearly.