Rapido Recruitment 2023

Are you a passionate digital marketer with a flair for creativity and a strategic mindset? Rapido, a leading player in the fast-paced world of on-demand transportation, is on the lookout for a dynamic Digital Marketing Executive to join our team. If you thrive in a high-energy environment and are eager to make a significant impact in the digital space, we want to hear from you.

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Responsibilities:

1. Digital Strategy Development:
   • Devise and execute comprehensive digital marketing strategies aligned with Rapido's business goals.
   • Collaborate with cross-functional teams to understand market trends, customer behavior, and competitor activities to optimize digital campaigns.
   • Identify and implement innovative digital initiatives to enhance brand visibility and customer engagement.
2. Content Creation and Management:
   • Create compelling and SEO-optimized content for various digital platforms, including social media, blogs, and email campaigns.
   • Manage content calendars and ensure timely, relevant, and consistent delivery of content across channels.
   • Collaborate with graphic designers, copywriters, and other stakeholders to produce visually appealing and impactful digital assets.

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Skills:

1. Digital Marketing Expertise:
   • Proven experience in planning and executing successful digital marketing campaigns across various channels, including social media, email, and search engine marketing.
   • Familiarity with the latest trends and best practices in digital marketing, SEO, and content marketing.
2. Analytical Mindset:
   • Strong analytical skills with the ability to interpret data, draw conclusions, and make data-driven recommendations.
   • Proficiency in using analytics tools such as Google Analytics, and experience in tracking and interpreting relevant metrics.
3. Creativity and Innovation:
   • Creative thinking and the ability to generate innovative ideas for digital campaigns.
   • Strong communication skills to convey complex ideas effectively and collaborate with cross-functional teams.